“Amaé cares for you and the planet” 

Fiber Alternatives for More Responsible Consumption 

In a world where sustainability has become a priority, choosing hygiene products based on responsible criteria can generate a meaningful positive impact.

Toilet paper can be produced from different fiber sources, such as wood pulp, recycled paper, or bamboo. Each has specific characteristics in terms of origin, resource use, and environmental performance.

Wood pulp comes from managed forest resources, while recycled paper makes use of existing fibers, reducing the demand for virgin raw materials. Bamboo, on the other hand, stands out as a fast-growing, renewable, and naturally biodegradable fiber.

Understanding the origin of the fiber enables more informed decisions, aligned with a vision of sustainability, efficiency, and environmental responsibility.